What is a Business Coach and Why Did Bill Gates Use One?

business coaching scene

Yes, you read that correctly. Bill Gates used a business coach. And so have the CEOs of Honeywell International, Home Depot and Harley-Davidson Europe, Ltd., to name just a few. Why do they use coaches? Because they realize that to achieve peak performance, they need the coaching process to draw out the best in them.

It makes sense. It’s the job of the coach to know how to recognize and improve your strengths and weaknesses. Just as professional athletes use coaches to improve their game, so should entrepreneurs who want to take their business to the next level.

In business coaching, both the business coach and business owner play important roles. They each have their own areas of responsibility in order to reach the desired goals.

The business coach’s role:

  • Assesses the business.
  • Defines objectives.
  • Documents measurements to reach objectives.
  • Develops an action plan.
  • Provides ongoing encouragement and feedback.

The business owner’s role:

  • Develops a “wish list” of desired changes.
  • Takes responsibility for producing change.
  • Executes the action plan.

Business coaching provides business owners with an effective system that will help them in all aspects of their business, so they can improve employee productivity and increase profitability.

So, if you’re spending too much time running your business and not enough time enjoying success, you could benefit from a business coach. Contact Beacon Business Coaching and get started developing a strategy that will bring out the best in you and your business.

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